Jurnal Pengabdian Tangerang Selatan [JURANTAS]
Jurnal Pengabdian Tangerang Selatan [JURANTAS] Jurnal Pengabdian Tangerang Selatan [JURANTAS] membahas secara rinci berbagai penelitian empiris tentang topik bisnis, manajemen, dan pendidikan. Jurnal ini menyediakan wadah pertukaran keilmuan bagi akademisi, praktisi, dan peneliti mandiri dengan menerbitkan penelitian empiris yang berkualitas, yang berfokus pada kegiatan yang melibatkan masyarakat, pengembangan, layanan, dan pemberdayaan masyarakat. Jurantas tersedia versi Cetak (p-ISSN: 2987-2146) dan versi Online (e-ISSN: 2987-7040). Proses penerimaan, review, dan penerbitan artikel pada Jurnal Pengabdian Tangerang Selatan [JURANTAS] sepenuhnya dilakukan melalui open journal system (OJS). Penulis yang akan mengirimkan artikel wajib memperhatikan pedoman penulisan dan menulis artikel sesuai dengan contoh artikel yang sudah disediakan. Artikel yang tidak sesuai ketentuan dan template serta memiliki tingkat kemiripan dengan sumber lain lebih dari 30% akan langsung ditolak. Jurnal Pengabdian Tangerang Selatan [JURANTAS) diterbitkan oleh Lembaga Aspirasi, Penelitian Pendidikan dan Pengabdian Putra Bangsa [LAPPPPB]. Terbit sebanyak tiga kali dalam setahun (Maret, Juli, dan November).
SMART SAVING: MENGUBAH KEBIASAAN KECIL MENJADI KEBEBASAN FINANSIAL
Financial literacy is a fundamental competency that should be introduced from an early age to develop responsible financial behavior, particularly given the persistently low levels of financial literacy among Indonesian children relative to developed countries and the OECD average. Limited understanding among children regarding the importance of saving and managing pocket money may hinder the formation of positive financial habits in the future, a concern that is also reflected in international assessments of students' financial literacy. Therefore, this Community Service Program (PKM) implemented the "Smart Saving: Transforming Small Habits into Financial Freedom" program for children at Griya Yatim and Dhuafa, Kelapa Dua, Tangerang Regency. The program aimed to improve participants' understanding of financial literacy, the importance of saving from an early age, and their ability to distinguish between needs and wants in daily life. The implementation employed a polite and educational approach consisting of presentations, storytelling, interactive discussions, educational games, question-and-answer sessions, and practical saving activities using piggy banks. Program evaluation was conducted through direct observation of participants' involvement, their ability to answer questions, and their overall responses throughout the activities. The results indicated that participants actively engaged in the program, demonstrated a better understanding of basic financial management concepts, and became more aware of the importance of setting aside part of their pocket money for savings. The distribution of piggy banks also increased participants' motivation to develop sustainable saving habits. Overall, the Smart Saving program proved to be an effective educational medium for fostering financial literacy among children through enjoyable learning methods tailored to their characteristics.
Literasi keuangan, Smart Saving, menabung, anak-anak, pengabdian kepada masyarakat
Financial literacy, Smart Saving, saving habits, children, community service
Copyright (c) 2026 Daffa Ahmad Athalla, Hilda Khoirunnisa, Nazwa Safitri https://creativecommons.org/licenses/by-nc-sa/4.0
MENUMBUHKAN JIWA WIRAUSAHA GENERASI Z SEBAGAI UPAYA MENDORONG KEMANDIRIAN EKONOMI SISWA
Generation Z is a generation that grows alongside the rapid development of digital technology, providing wide opportunities for self-development through various paths, including entrepreneurship. However, students' interest in and understanding of entrepreneurship remains relatively low, as their mindset tends to be oriented toward becoming job seekers rather than job creators, a tendency that mirrors the global pattern of rising youth NEET (Not in Employment, Education, or Training) rates. This Community Service Program aims to cultivate an entrepreneurial spirit among students of SMK Negeri 59 Jakarta as an effort to encourage economic independence from an early age, while also addressing the national urgency surrounding the persistently high unemployment rate among vocational school graduates in Indonesia. The activity was carried out using a qualitative descriptive approach through polite and participatory material presentation, interactive discussions, simple business plan simulations using the Business Model Canvas approach, and question-and-answer sessions. The materials covered basic entrepreneurship concepts, entrepreneurial characteristics and mindset, business opportunity identification, simple business model development, digital marketing strategies, and small business financial management. The results show an increase in participants' understanding of the importance of an entrepreneurial spirit, their ability to identify business opportunities in their surrounding environment, and their motivation to start small businesses as a foundation for economic independence. Participants also demonstrated strong enthusiasm in developing creative business ideas based on local potential and digital platforms, along with a growing awareness of basic financial literacy for business sustainability. It is expected that this program will help students build an entrepreneurial mindset, gain the courage to take calculated risks, and be prepared to face future economic challenges independently and sustainably.
Jiwa Wirausaha, Kemandirian Ekonomi, Generasi Z, Pendidikan Kewirausahaan.
Entrepreneurial Spirit, Economic Independence, Generation Z, Entrepreneurship Education.
Copyright (c) 2026 Kealvin Nugraha, Ariyanto, Muhamad Aliyudin https://creativecommons.org/licenses/by-nc-sa/4.0
PROYEKSI KARIER GEN-Z: MEMBANGUN ETIKA KERJA DAN PROBLEM SOLVING DALAM MENGHADAPI INDUSTRI 4.0
The development of digital technology, automation, and internet-based system integration has brought the world into the era of the Industrial Revolution 4.0. This transformation demands human resource competencies that are not only technical in nature but also require mature soft skills preparation. This Community Service activity aims to improve the literacy and readiness of students at SMK Negeri 59 Jakarta in facing the challenges of the professional world through career projection education, strengthening work ethics, and developing problem-solving skills. The activity was implemented using a descriptive qualitative approach through interactive material presentation, independent simulation, group discussion, and structured program evaluation. The results of the activity indicate a significant increase in students' understanding regarding career projections in the digital era, the importance of professional integrity through good work ethics, and tactical issue resolution through problem-solving methods. Through this mentoring program, students are expected to be able to optimize their vocational competencies and remain adaptive to the global competitive climate of Industry 4.0.
Proyeksi Karier, Etika Kerja, Problem Solving, Generasi Z, Pengabdian kepada Masyarakat
Career Projection, Work Ethics, Problem Solving, Generation Z, Community Service
Copyright (c) 2026 Serli Nur Safitri, Nur Rizky Arya Fasha, Dhini Nurfitri Yani https://creativecommons.org/licenses/by-nc-sa/4.0
LITERASI DIGITAL SEBAGAI KATALIS PENGEMBANGAN KOMPETENSI: STUDI POLA PELATIHAN SUMBER DAYA MANUSIA SECARA MANDIRI PADA SISWA DAN PENGUSAHA MUDA
This study explores the role of digital literacy in developing human resource (HR) competencies independently through digital platforms in students and young entrepreneurs. Using a qualitative approach of a case study, the study involved 35 participants (25 vocational school students and 10 young entrepreneurs) at SMK Bintang Nusantara, South Tangerang for six months. Data was collected through in-depth interviews, focus group discussions, and direct observations, then analyzed using thematic analysis. The results showed that: (1) participants utilized various digital platforms (YouTube 96%, Telegram 71%, LinkedIn Learning 60%) with three learning patterns (reactive, proactive, and collaborative); (2) digital literacy plays a crucial role in content validation and curation through five strategies (credibility evaluation, cross-referencing, peer evaluation, practical testing, and continuous learning); (3) the main challenges include information overload (83%), validation difficulties (80%), transfer problems (72%), and lack of learning structure (68%); (4) digital-based HR learning results in a 64% increase in competence in students and a 70% increase in revenue in young entrepreneurs, with a proactive and collaborative learning model showing the greatest impact (75-80% improvement rate). This research makes a significant contribution by presenting a cost-effective and applicable digital-based independent learning model for MSMEs, startups, and educational institutions, while strengthening the understanding of how digital literacy functions as a powerful catalyst for the transformation of limited resources into a competitive advantage for human resources
literasi digital, pengembangan SDM, pembelajaran mandiri, platform digital, entrepreneurship muda, skill development
digital literacy, human resource development, independent learning, digital platforms, young entrepreneurship, skill development
Copyright (c) 2026 Dinar Nur Febrianti, Tri Marcyanite Waruwu, Wahid Hasim https://creativecommons.org/licenses/by-nc-sa/4.0
DAMPAK MEDIA SOSIAL TERHADAP PERILAKU DAN POLA INTERAKSI DI ERA DIGITAL
This Community Service (PKM) activity was held at SMA PGRI 2 Depok with the aim of providing education to students regarding the impact of social media use on social behavior and shifts in interpersonal interaction patterns in the digital era. The intense presence of social media in adolescents' lives often triggers a shift from face-to-face interaction to virtual interaction, which, if not managed wisely, can affect mental health, consumerist behavior, and the quality of real-world interpersonal communication. The activity used a qualitative Participatory Action Research approach delivered through polite, respectful language, comprising interactive lectures, focus group discussions (FGD), case studies on cyberbullying, FOMO, and phubbing, and screen-time tracking simulations. The results demonstrated a significant increase in students' understanding of the importance of limiting social media screen time, maintaining online communication ethics, and the formation of student digital ambassadors. Through this PKM activity, it is hoped that students of SMA PGRI 2 Depok can develop digital literacy skills and maintain balanced social interaction patterns to become an adaptive, smart, and positive-charactered younger generation in the digital era
Dampak Media Sosial, Perilaku Sosial, Pola Interaksi, Literasi Digital.
Social Media Impact, Social Behavior, Interaction Patterns, Digital Literacy
Copyright (c) 2026 M Yunus M Yunus, Adinda Nabila Putri, Sintia Anggraini https://creativecommons.org/licenses/by-nc-sa/4.0
STRATEGI KONTEN SOSIAL MEDIA DI SMA PGRI 2 DEPOK
This Community Service (PKM) activity was held at SMA PGRI 2 Depok with the aim of providing students with an understanding of the importance of social media content strategies for building a positive personal brand. The rapid growth of social media has made creating engaging and communicative content a crucial skill in the digital age. Through this activity, participants were educated on the concepts of personal branding, consumer loyalty, and effective content creation techniques for social media videos. The activity was implemented through material delivery, interactive discussions, case studies, and simple practices for creating content using effective social media strategies. The material covered an introduction to personal branding, the characteristics of engaging content, techniques for developing content flow that builds emotional connection with audiences, and utilizing social media platforms as a means of promotion and communication. The results of the activity demonstrated high enthusiasm among participants throughout the PKM. Students understood the concept of content strategy in social media and the importance of building emotional connections with audiences to enhance personal branding. With this PKM activity, it is hoped that SMA PGRI 2 Depok students can improve their digital literacy skills, creativity in creating content, and understand the importance of strategy in content creation as an effort to build positive personal branding in the digital era.
Strategi Konten, Media Sosial, Personal Branding
Content Strategy, Social Media, Personal Branding
Copyright (c) 2026 Ahmad Hartadi, Ayu Suryani, Muhammad Anda Afriansyah https://creativecommons.org/licenses/by-nc-sa/4.0
PERAN GENERASI MUDA DALAM MENGELOLA MEDIA SOSIAL SECARA PRODUKTIF DI SMA PGRI 2 DEPOK
The development of information and communication technology in the digital era has brought about significant changes in people's lives, particularly in communication patterns, information dissemination, and social interaction. The presence of social media makes it easy for people to obtain information, build communication, expand social networks, and develop creativity without being limited by space and time. However, uncontrolled use of social media can lead to various negative impacts such as digital addiction, the spread of fake news (hoaxes), cyberbullying, and decreased productivity. This Community Service (PKM) activity was conducted by students of the Faculty of Economics and Business, Pamulang University, at SMA PGRI 2 Depok on May 21, 2026, with the theme "The Role of the Younger Generation in Managing Social Media Productively." This activity aimed to educate students about the positive, creative, productive, and responsible use of social media. The activity was implemented through material delivery, interactive discussions, digital literacy education, and a question-and-answer session regarding the use of social media in the digital age. The results of the activity demonstrated high student enthusiasm for the material presented. Participants gained an understanding of the importance of using social media as a learning tool, developing creativity, personal branding, and even digital business opportunities. Furthermore, students learned about social media ethics, personal data security, and the importance of filtering information before sharing it with others. Through this activity, it is hoped that the younger generation will be able to use social media more wisely, creatively, and productively, thus providing positive benefits for personal development and the surrounding environment.
Generasi Muda, Media Sosial, Produktivitas, Literasi Digital, Pengabdian Kepada Masyarakat
Young Generation, Social Media, Productivity, Digital Literacy, Community Service
Copyright (c) 2026 Alhayu Rifhatul Fikriyah, Indah Nurfebriani, Rheva Deo Pratama https://creativecommons.org/licenses/by-nc-sa/4.0
MEMBANGUN LOYALITAS BRAND MELALUI STORYTELLING DI MEDIA SOSIAL DI SMA PGRI 2 DEPOK
This Community Service Program (PKM) was conducted at SMA PGRI 2 Depok with the aim of providing students with an understanding of the importance of storytelling strategies in building brand loyalty through social media. The rapid development of social media has made the ability to create engaging and communicative content one of the essential skills in the digital era. Through this program, participants were educated on the concepts of branding, consumer loyalty, and effective storytelling techniques in digital content creation.
Storytelling, loyalitas merek, media sosial, branding, literasi digital.
Storytelling, brand loyalty, social media, branding, digital literacy
Copyright (c) 2026 Farisah Anggraini, Ahmad Rizal, Safannah Muslimatin Rinahandahani https://creativecommons.org/licenses/by-nc-sa/4.0
PENGUATAN LITERASI KEUANGAN DAN PEMAHAMAN STRATEGI PEMASARAN DIGITAL DALAM PENGGUNAAN E-WALLET DAN PAYLATER SISWA SEKOLAH MENENGAH ATAS
This community service program aims to improve digital financial literacy and understanding of digital marketing strategies among high school students at SMA Mulia Buana Parung Panjang. The program is based on the high use of e-wallets and paylater services among adolescents, which is not matched by adequate financial literacy. The method used is a participatory educational approach including interactive lectures, discussions, digital transaction simulations, and pre-test and post-test evaluations. The results show a significant improvement in students' understanding of financial management, paylater risks, and digital marketing strategies influencing consumer behavior. Students became more able to distinguish needs and wants and more critical toward digital promotions such as cashback, discounts, and influencer marketing. Evaluation results indicate an increase in all measured aspects. The program proves that financial literacy education is effective in shaping wiser financial behavior among students. In conclusion, strengthening financial literacy and digital marketing awareness is essential to build financially smart, critical, and responsible young generations in using financial technology.
Literasi Keuangan, Pemasaran Digital, E-Wallet, Paylater, Siswa SMA.
Financial Literacy, Digital Marketing, E-Wallet, Paylater, Students.
Copyright (c) 2026 Lioni Indrayani, Putri Nilam Kencana, Luh Nadi https://creativecommons.org/licenses/by-nc-sa/4.0
STRATEGI PERSONAL BRANDING GENERASI Z MELALUI MEDIA SOSIAL DALAM MEMBANGUN IDENTITAS PROFESIONAL DI ERA DIGITAL
The rapid advancement of information and communication technology has significantly transformed the way Generation Z communicates, accesses information, and develops professional competencies. Social media platforms are no longer used solely for entertainment but have evolved into strategic tools for self-development, professional networking, and personal branding. However, many students still lack the knowledge and skills required to utilize social media productively and responsibly. This Community Service Program aimed to improve the digital literacy and personal branding competencies of students at SMK Negeri 59 Jakarta through educational training on social media optimization and digital content strategies. A training method with a qualitative descriptive approach was employed using presentations, interactive discussions, observations, question-and-answer sessions, and practical content creation activities. The training materials covered digital literacy, personal branding, content creation strategies, social media optimization, and digital ethics. The results indicate that participants gained a better understanding of building a positive digital identity, developing creative and informative content, and utilizing social media as a platform for self-development, entrepreneurship, and career preparation. The program also increased participants' awareness of the importance of maintaining a professional digital footprint in today's digital era. It is expected that this activity will encourage Generation Z to become responsible, innovative, and competitive digital citizens capable of adapting to the challenges of the Industrial Revolution 4.0 and Society 5.0.
Personal Branding, Media Sosial, Literasi Digital, Generasi Z, Pengabdian kepada Masyarakat
Personal Branding, Social Media, Digital Literacy, Generation Z, Community Service
Copyright (c) 2026 Erwin, Putri Aulia, Afif Muhammad Dzaki https://creativecommons.org/licenses/by-nc-sa/4.0
PENGUATAN PROFESIONALISME SDM SISWASMK MULIA BUANA PARUNG PANJANGDALAM MENYIKAPI DINAMIKA ERA INDUSTRI MODERN
The modern industrial era demands human resources who are not only technically competent, but also possess high professionalism in facing the dynamics of technological change and labor market demands. This Community Service Program aims to strengthen the professionalism of students at SMK Mulia Buana Parung Panjang through comprehensive training covering digital literacy, financial management, professional work ethics, and adaptation to Industry 4.0 technology. The activity was conducted on March 7-9, 2026 using participatory learning methods combining interactive lectures, practical workshops, case studies, and workplace simulations. Program participants were 48 students from grades XI and XII selected based on learning motivation and post-graduation career plans. Evaluation results showed a significant increase in understanding of professionalism concepts with average pre-test scores of 63.8 increasing to 84.2 on post-test, indicating a 32% improvement in material mastery. Professional attitude evaluation through observation showed 89% of participants were able to demonstrate better professional behavior in various work situation simulations. Satisfaction survey showed 93% of participants rated the program as very beneficial and 85% felt more prepared to face modern workplace demands. This program proves that structured intervention in professionalism development can effectively prepare vocational high school students to face the dynamics of the modern industrial era with more confidence and competence.
Profesionalisme SDM, Pendidikan Kejuruan, Era Industri Modern, Literasi Digital, Kesiapan Kerja
HR Professionalism, Vocational Education, Modern Industrial Era, Digital Literacy, Work Readiness
Copyright (c) 2026 Yanurianto, Lilis Suryani, Ratnawari https://creativecommons.org/licenses/by-nc-sa/4.0
PENGUATAN KETERAMPILAN PEMASARAN SISWAMELALUI PEMAHAMAN MANAJEMEN BAURAN PEMASARANDI SMK MULIA BUANA PARUNG PANJANG BOGOR
Marketing skills are fundamental competencies that must be mastered by business major vocational high school students to face increasingly competitive workplace challenges. This Community Service Program aims to strengthen the marketing skills of SMK Mulia Buana Parung Panjang students through comprehensive understanding of marketing mix management that is applicable and in accordance with digital era developments. The activity was conducted on March 7-9, 2026 using interactive learning methods that combine lectures, practical workshops, real product marketing case studies, and marketing strategy formulation simulations. Program participants were 46 students from grades XI and XII of the Business and Marketing expertise program selected based on learning motivation and career plans in marketing field. Evaluation results showed a significant increase in marketing mix understanding with average pre-test scores of 64.3 increasing to 85.6 on post-test, indicating a 33% improvement in material mastery. Practical skills assessment through marketing plan projects showed 88% of participants were able to develop comprehensive and creative marketing mix strategies for their chosen products. Satisfaction survey showed 92% of participants rated the program as very beneficial and 87% felt more prepared for careers in marketing or starting their own business. This program proves that structured and contextual marketing mix training can effectively equip vocational students with solid marketing competencies relevant to modern industry needs.
Keterampilan Pemasaran, Bauran Pemasaran, Pendidikan Kejuruan, Kompetensi Bisnis, SMK
Marketing Skills, Marketing Mix, Vocational Education, Business Competence, Vocational High School
Copyright (c) 2026 San Ridwan Maulana, Syabrina Fitriyani, Budhi Prabowo https://creativecommons.org/licenses/by-nc-sa/4.0
PENGUATAN KAPASITAS EKONOMI SANTRI MELALUI INOVASI DAN KREATIVITAS KEWIRAUSAHAAN DI PESANTREN UMMUL QURO
This Community Service (PKM) activity aims to strengthen the economic capacity of students through the development of innovation and entrepreneurial creativity at the Ummul Quro Islamic Boarding School, South Tangerang City. Pesantren as the oldest Islamic educational institution in Indonesia has great potential in producing young entrepreneurs with character, but still faces serious challenges in terms of business literacy, simple financial management, and competitive product development in the market. The implementation of PKM lasted for three days, namely from March 7 to 9, 2026, involving 60 active students, boarding school administrators, and a team of lecturers from the Management Study Program of Pamulang University. The methods used include interactive lectures, focused group discussions (FGDs), simulations of the preparation of Business Model Canvas, digital marketing workshops, and direct assistance in the development of local potential-based business ideas. The evaluation was carried out through pre-test and post-test, where the results showed an increase in the average score of entrepreneurial understanding by 85.7%, from 42 to 78 on a scale of 100. The participants managed to produce 10 business plans in the Business Model Canvas format that were considered feasible and relevant to the local potential of the Islamic boarding school. The institutional commitment of the leadership of the Ummul Quro Islamic Boarding School to integrate entrepreneurship materials into the formal curriculum of the Islamic boarding school is a strategic achievement that ensures the sustainability of the program's impact. This activity is expected to be a model of pesantren-based economic development that can be widely replicated in other Islamic educational institutions throughout Indonesia.
student entrepreneurship; Islamic boarding schools; economic innovation; community empowerment; digital marketing; Business Model Canvas
Copyright (c) 2026 Mahmudi, Enny Savitri, Reni Hindriari https://creativecommons.org/licenses/by-nc-sa/4.0
PELATIHAN MANAJEMEN FINANSIAL UMKMUNTUK MENDUKUNG KOMPETENSI KEWIRAUSAHAANSISWA SISWI PESANTREN UMMUL QURA
Developing entrepreneurial spirit among pesantren students is an important need to prepare them to face future economic challenges while maintaining Islamic values in business. This Community Service Program aims to improve the entrepreneurial competence of Pesantren Ummul Qura students through comprehensive and applicable MSME financial management training. The activity was conducted on March 7-9, 2026 using interactive learning methods that combine lectures, practical workshops, successful MSME case studies, and sharia-based business financial management simulations. Program participants were 42 santri who have interest and plans to become entrepreneurs after completing their education at the pesantren. Evaluation results showed a significant increase in financial management understanding with average pre-test scores of 61.5 increasing to 83.7 on post-test, indicating a 36% improvement in material mastery. Practical skills assessment through business simulation showed 86% of participants were able to prepare simple financial plans for small businesses correctly. Satisfaction survey showed 91% of participants rated the program as very beneficial and 88% felt more confident to start their own business. This program proves that structured and contextual financial management training can effectively equip santri with solid entrepreneurial competencies that are in accordance with Islamic values.
Financial Management, MSME, Entrepreneurship, Islamic Boarding School, Islamic Economics
Copyright (c) 2026 Lisdawati, Akhmad Akbar, Eko Cahyadi https://creativecommons.org/licenses/by-nc-sa/4.0
PENGEMBANGAN KOMPETENSI KEPEMIMPINAN SEJAK DINIBAGI SISWA PADA SMK BUANA MULIAPARUNG PANJANG BOGOR
Early leadership competence development is a fundamental aspect in shaping students' character and readiness to face challenges in the workplace and community life. This Community Service Program (PKM) aims to enhance leadership competencies of students at SMK Buana Mulia Parung Panjang Bogor through a series of structured training activities and workshops. The implementation method uses a participatory approach with a combination of interactive lectures, group discussions, leadership simulations, and direct practice during the period of March 7-9, 2026. The activity was attended by 45 students from grades X and XI who were selected through a selection process based on leadership potential and learning motivation. The results showed a significant increase in understanding of leadership concepts, with an average pre-test score of 65.2 increasing to 82.8 on the post-test, indicating a 27% improvement in material mastery. Participant evaluation showed that 87% of students felt more confident in taking leadership roles and 92% stated that the activity was very beneficial for their personal development. The conclusion from this activity indicates that structured leadership training programs are effective in increasing the competence and motivation of vocational high school students in developing leadership spirit from an early age
Leadership Competence, Vocational Education, Personal Development, Vocational High School, Parung Panjang
Copyright (c) 2026 Bambang Sutarto, Gunarda, Wahadi Siamto https://creativecommons.org/licenses/by-nc-sa/4.0
RANCANG BANGUN APLIKASI MANAJEMEN PESANTREN DIGITAL UNTUK EFISIENSI SDM DAN KEUANGAN DI PESANTREN UMMUL QURO
Human resource (HR) and financial management in Islamic boarding schools in Indonesia still face various structural challenges, especially related to the limitations of digital-based information systems. This Community Service Research (PKM) aims to design and build an integrated digital pesantren management application to improve the efficiency of human resource and financial management at the Ummul Quro Islamic Boarding School, Pondok Cabe Ilir, Pamulang, South Tangerang City. The method used is qualitative descriptive with a participatory action research (PAR) approach, involving pesantren administrators, educators, and students actively in the system design process. The results of the activity show that the digital application developed is able to integrate attendance management, payroll, financial reports, and student administration in one integrated platform. The implementation of this application contributes significantly to improving operational efficiency and transparency in the management of Islamic boarding schools. This finding has strategic implications for the development of digitalization of Islamic boarding schools nationally in the face of the era of globalization.
pesantren management application; digitization of Islamic boarding schools; HR efficiency; financial management; Community Service
Copyright (c) 2026 Budhi Prabowo, Mulyadi, San Ridwan Maulana https://creativecommons.org/licenses/by-nc-sa/4.0
PENINGKATAN KOMPETENSI SUMBER DAYA MANUSIA PESANTREN UMMUL QURO DALAM MENGHADAPI ERA INDUSTRI
The Community Service Program (PKM) aims to improve the competence of human resources at the Ummul Quro Islamic Boarding School in facing the challenges of the industrial era 4.0. This study uses a qualitative approach with a participatory training method involving 45 ustadz, ustadzah, and administrative staff. The activity was carried out through a series of intensive workshops that included digital literacy, modern education management, and technology-based curriculum development. The results showed a significant increase in digital competence by 78%, understanding of modern management by 82%, and readiness to integrate technology in learning by 75%. This program makes a strategic contribution to the transformation of traditional Islamic boarding schools into adaptive and competitive Islamic educational institutions. The implications of this research strengthen the role of universities in community development through the PKM program which has a direct impact on improving the quality of national religious education.
human resource competencies, Islamic boarding
Copyright (c) 2026 Ratnawati, Yanurianto, Lilis Suryani https://creativecommons.org/licenses/by-nc-sa/4.0
PELATIHAN PENGELOLAAN FINANSIAL USAHA MIKRO KEWIRAUSAHAAN PESANTREN UMMUL QURO
The Community Service Program (PKM) implements comprehensive financial management training for entrepreneurial micro-enterprises at the Ummul Quro Islamic Boarding School, responding to the global challenge of financial literacy reflected in UNESCO data that only one-third of the global adult population is adequately financially literate. This study uses a qualitative approach with a participatory training method involving 45 participants of students and ustadz during an intensive period of three months. The results of the training showed a significant improvement in the understanding of financial management, business bookkeeping, and financial planning with a satisfaction rate of 87% of participants. This program contributes to increasing the institutional capacity of Islamic boarding schools in developing economic independence based on Islamic values, while strengthening the position of universities in ranking social impact through the implementation of Sustainable Development Goals (SDGs), especially SDG 4 (Quality Education) and SDG 8 (Decent Work and Economic Growth).
Financial Literacy, Micro Enterprises, Islamic Boarding Schools, Entrepreneurship, PKM, Economic Empowerment
Copyright (c) 2026 Dina Novita, Supatmin, Endang Nurita https://creativecommons.org/licenses/by-nc-sa/4.0
MEMBANGUN MANAJEMEN KEMANDIRIAN EKONOMI SANTRI MELALUI INOVASI DAN KREATIVITAS KEWIRAUSAHAAN DI PESANTREN UMMUL QURO
The Community Service Program (PKM) implements a comprehensive approach in building student economic independence management through the development of innovation and entrepreneurial creativity at the Ummul Quro Islamic Boarding School, responding to global challenges where creativity, innovation, and entrepreneurship are emphasized as the main force in encouraging the development of a rapidly changing world. This study uses a qualitative method with an ethnographic approach involving 45 students and ustadz for an intensive four-month period, combining experience-based entrepreneurship training with Business Model Canvas workshops and experience sharing activities with successful entrepreneurs of pesantren alumni. The results of the program showed a significant transformation in the creative thinking skills of students which increased by 72%, the development of 28 innovative product prototypes, and the formation of 12 new business units with a sustainable business approach. This program contributes to the achievement of SDG 4 (Quality Education), SDG 8 (Decent Work and Economic Growth), and SDG 9 (Industry, Innovation, and Infrastructure), strengthening the positioning of implementing universities in the Times Higher Education Impact Rankings through measurable and far-reaching community engagement.
Innovation, Creativity, Entrepreneurship, Economic Independence, Santripreneur, PKM, Islamic Boarding School
PENTINGNYA KOMUNIKASI DAN KERJASAMA TIM TERHADAP SISWA SMK KARANG ANYAR KEBUMEN JAWA TENGAH
The Community Service Program (PKM) aims to improve the understanding and skills of students of SMK Karang Anyar, Kebumen, Central Java, regarding the importance of communication and teamwork in the world of work. In the era of the industrial revolution 4.0 and society 5.0, communication and collaboration skills are key competencies that determine the success of vocational school graduates in the world of work. This study uses a qualitative approach with lecture methods, group discussions, and teamwork simulations to measure students' understanding and practice. Data were collected through observation, in-depth interviews, and focus group discussions with 45 students in grades XI and XII. The results showed a significant improvement in students' understanding of effective communication, with 87% of students able to identify elements of good communication, and 82% of students showing improved teamwork skills in project-based learning simulations. This PKM activity makes a real contribution to improving the soft skills of vocational school students who will enter the industrial world. The long-term implications of this program are to increase the competitiveness of vocational school graduates and contribute to the achievement of the Sustainable Development Goals (SDGs), especially in quality education and decent work
komunikasi, kerjasama tim, SMK, pengabdian masyarakat, soft skills
Copyright (c) 2026 Hadi Winata, Dewi Sartika, Sri Purni Hernawati https://creativecommons.org/licenses/by-nc-sa/4.0
PELATIHAN PENTINGNYA MENGENALI PESAING BISNIS DAN PENERAPAN ANALISIS SWOT BAGI PARA PENGURUS PONDOK PESANTREN UMMUL QURO PONDOK CABE TANGERANG SELATAN
Dalam lingkungan bisnis yang semakin kompetitif, kemampuan untuk mengenali pesaing dan memahami posisi usaha secara strategis menjadi kunci keberhasilan. Penelitian ini membahas pentingnya identifikasi pesaing dalam dunia usaha serta penerapan analisis SWOT (Strengths, Weaknesses, Opportunities, Threats) sebagai alat bantu strategis bagi para pelaku usaha. Dengan memahami kekuatan dan kelemahan internal, serta peluang dan ancaman eksternal, pelaku usaha dapat merancang strategi yang lebih adaptif dan kompetitif. Penelitian ini menggunakan pendekatan kualitatif dengan studi literatur dan observasi terhadap sejumlah UMKM sebagai objek kajian. Hasil menunjukkan bahwa para pelaku usaha yang secara aktif menganalisis pesaing dan menerapkan SWOT cenderung lebih responsif terhadap dinamika pasar dan mampu mengidentifikasi peluang pertumbuhan lebih dini. Temuan ini menegaskan pentingnya penguasaan alat analisis strategis dalam menunjang keberlanjutan dan daya saing usaha di era globalisasi.
Pesaing Bisnis; Analisis SWOT; Strategi Usaha
Copyright (c) 2025 Jurnal Pengabdian Tangerang Selatan (JURANTAS)
PENGEMBANGAN KOMPETENSI KEPEMIMPINAN DALAM ORGANISASI BAGI PENGURUS DAN SANTRI DI PONDOK PESANTREN UMMUL QURA
Tujuan sesungguhnya dari pelaksanaan Pengabdian Kepada Masyarakat ini adalah untuk membantu permasalahan mitra pada Pondok Pesantren Ummul Quro Pondok Cabe dalam meningkatkan kapasitas sumber daya manusia bagi seluruh pengurus dan pengasuh Pondok Pesantren. Dimana inti masalah yang akan dipecahkan berkaitan dengan Memfasilitasi pengembangan kompetensi kepemimpinan bagi pengurus dan santri. Metode yang digunakan pada pelaksanaan Pengabdian Kepada Masyarakat ini adalah pelatihan dan pendampingan. Dimana sebelumnya dilakukan tahapan observasi langsung guna mengetahui permasalah yang muncul pada lokasi penelitian. Pelatihan ini digunakan untuk untuk memberikan pemahaman mendalam tentang manajemen SDM khususnya pengelolaan SDM. Hasil pelaksanaan Pengabdian diukur melalui tabel dengan pencapaian skor sebesar 4.81 masuk dalam kategori sangat baik. Selain itu rangkaian berjalan dengan sangat lancar dan seluruh peserta yang hadir dipastikan mendapatkan pemahaman materi dengan sangat baik. Pada akhir sesi pelatihan peserta diberikan juga praktek sederhana guna menunjang kemampuan implementasi pengelolaan SDM. Sebagai penyempurnaan dan memastikan kemampuan peserta dalam menerapkan materi secara maksimal, akan dilakukan tahapan evaluasi secara berkala dari tim dosen dan praktisi pengajar.
STRATEGI DIGITAL MARKETING UNTUK MENINGKATKAN MINAT SISWA SMP MENDAFTAR DI SMK NEGERI 7 KOTA SERANG
Program Pengabdian Kepada Masyarakat (PKM) ini bertujuan meningkatkan minat siswa SMP mendaftar di SMK Negeri 7 Kota Serang melalui pengembangan strategi digital marketing berkelanjutan. Program dilaksanakan secara intensif selama satu minggu dengan pendekatan terstruktur yang mencakup transfer knowledge, produksi konten, dan pembangunan sistem berkelanjutan. Metode pelaksanaan meliputi pelatihan digital marketing kepada tim siswa dan guru, produksi konten prioritas, soft launching strategi digital, serta penyusunan standar operasional prosedur (SOP) dan sistem manajemen konten. Hasil program menunjukkan pencapaian signifikan: (1) transfer knowledge digital marketing berhasil dilaksanakan kepada tim siswa dan guru sebagai pelaksana berkelanjutan, (2) produksi 18 konten berkualitas prioritas yang siap dipublikasikan, (3) soft launching strategi digital menghasilkan engagement rate 7,2%, 87 followers baru, dan 34 inquiry calon siswa, (4) sistem berkelanjutan terbentuk dengan SOP, content calendar, template konten, dan tim permanen, serta (5) komitmen institusional terwujud melalui alokasi budget Rp15.000.000 per tahun. Meskipun dilaksanakan dalam waktu terbatas, program ini membuktikan bahwa perencanaan matang dan eksekusi terstruktur mampu membangun foundation solid untuk strategi digital marketing berkelanjutan. Indikator awal menunjukkan trajectory positif yang menjanjikan, dengan dampak penuh terhadap peningkatan jumlah pendaftar akan terukur pada periode Penerimaan Peserta Didik Baru (PPDB) mendatang.
Digital Marketing; Sekolah Menengah Kejuruan; Rekrutmen Siswa, Pengabdian Kepada Masyarakat; Strategi Berkelanjutan.
MANAJEMEN PENGELOLAAN KEUANGAN PONDOK PESANTREN “UMMUL QURA” DI PONDOK CABE PAMULANG TANGERANG SELATAN
Tujuan dari Kegiatan Pengabdian Kepada Masyarakat adalah untuk melaksanakan salah satu Tri Darma Perguruan Tinggi khususnya di Universitas Pamulang. Selain itu diharapkan dengan pengabdian kepada masyarakat, keberadaan perguruan tinggi dapat memberikan kontribusi kepada pengembangan penerapan keilmuan kepada masyarakat. Metode yang digunakan pada pengabdian kepada masyarakat ini adalah penyampaikan materi secara verbal, pelaksanaannya dengan pemberian materi dalam penyuluhan yang berisi tentang konsep pengelolaan keuangan dalam mengoptimalkan sistem pengelolaan keuangan pada Pondok Pesantren “Ummul Qura” Pamulang Tangerang Selatan. Hasil pengabdian masyarakat yang diperoleh adalah kegiatan yang dilaksanakan untuk pengelolaan keuangan yang efektif dapat membantu ponpes mencapai kemandirian finansial. Selain itu dengan memiliki sumber dana yang terkelola dengan baik, ponpes dapat mengurangi ketergantungan pada donasi eksternal. Ilmu yang diperoleh pada pengabdian masyarakat ini harapannya semakin memberikan wawasan untuk pengelolaan keuangan secara transparansi dan akuntabel.
PENINGKATAN PEMASARAN PRODUK KREATIF PONDOK PESANTREN UMMUL QURA MELALUI PLATFORM E-COMMERCE UNTUK MENINGKATKAN PENDAPATAN SANTRI
Pentingnya Pelaksanaan Pengabdian Kepada Masyarakat (PKM) dalam Tri Dharma Perguruan Tinggi dapat memberikan kontribusi positif kepada masyarakat. Pelaksanaan Pelaksanaan Pengabdian Kepada Masyarakat (PKM) dalam Tri Dharma Perguruan Tinggi dapat memberikan kontribusi positif kepada masyarakat. Pelaksanaan PKM ini mengambil judul “Peningkatan Pemasaran Produk Kreatif Pondok Pesantren Ummul Qura melalui Platform E-Commerce untuk Meningkatkan Pendapatan Santri”. Pengabdian Kepada Masyarakat ini akan dilaksanakan di Jalan Raya Pondok Cabe Ilir. Dalam Metode yang digunakan pada pelaksanaan PKM ini dengan Pendekatan partisipatif, ceramah, dan pendekatan FGD (Focus Group Discussion) dengan memberikan pendampingan berupa pelatihan dan penambahan pengembangan kapasitas usaha dan memberikan pelatihan seputar pemanfaatan media sosial. Pendampingan ini mencakup pemanfaatan internet, pembuatan blog dan pemasaran online. Dengan pemanfaatan internet ini generasi muda santri pesantren Ummul Qura dapat belajar lebih lanjut mengenai berbagai informasi tentang pengelolaan pemasaran. Melalui pembuatan blog dan pemasaran online, para santri ini juga dapat mempelajari sekaligus dapat mempraktekan penjualan beberapa produk. Melalui pelatihan para santri ini dapat lebih meningkatkan pemasaran baik langsung maupun secara digital melalui media sosial dimana penjualan melalui e- commerce saat ini sedang marak dilakukan.
Menumbuhkan Ide Dan Kreativitas Peluang Bisnis Bagi Para Pengelola Yayasan Yatim Piatu Al Amin, Ciater Tangerang Selatan
Yayasan Yatim Piatu Al Amin menghadapi tantangan signifikan dalam mencapai kemandirian ekonomi dan pemberdayaan anak asuh. Pengabdian Kepada Masyarakat (PKM) ini bertujuan mentransformasi kapasitas kelembagaan melalui pendekatan kewirausahaan sosial inovatif. Metode penelitian menggunakan pendekatan participatory action research dengan intervensi komprehensif selama 12 bulan. Hasil menunjukkan peningkatan pendapatan mencapai 250%, dengan kontribusi usaha mandiri meningkat dari 10% menjadi 50% dari total pendanaan. Kompetensi manajerial pengelola mengalami peningkatan signifikan: manajemen bisnis (42% → 85%), pemasaran digital (35% → 78%), dan keuangan sosial (40% → 82%). Dampak sosial meliputi peningkatan kepercayaan diri anak (70%), keterampilan wirausaha (65%), dan kompetensi digital (55%). Keberhasilan program ditandai dengan pembentukan tim pengembangan bisnis internal, diversifikasi sumber pendanaan, dan penciptaan ekosistem kewirausahaan sosial. Penelitian membuktikan potensi lembaga sosial dalam mengembangkan model bisnis inovatif yang tidak sekadar menghasilkan pendapatan, tetapi juga memberdayakan anak-anak yatim piatu melalui pengalaman kewirausahaan nyata, menciptakan pendanaan berkelanjutan, dan mengembangkan keterampilan adaptif.
Kewirausahaan Sosial; Pemberdayaan Yayasan; Transformasi Kelembagaan; Pengembangan Kapasitas; Kemandirian Ekonomi.
Membangun Green Consumer Behavior di Lingkungan Sekolah: Studi Kasus di Sekolah SMK L’PINA, Jatinegara
Kesadaran terhadap isu lingkungan, khususnya pola konsumsi yang berkelanjutan, menjadi salah satu aspek penting dalam membentuk budaya ramah lingkungan di masyarakat. Guru sebagai agen perubahan memiliki peran strategis dalam menanamkan nilai-nilai konsumsi hijau kepada peserta didik, namun pada kenyataannya masih banyak tenaga pendidik yang belum memahami konsep ini secara utuh. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kesadaran konsumsi hijau di kalangan guru melalui pelatihan partisipatif yang dilaksanakan di SMK Islam L’PINA, Jakarta Timur. Permasalahan utama yang dihadapi mitra adalah rendahnya pemahaman tenaga pendidik terhadap konsep konsumsi hijau serta belum adanya kebijakan internal sekolah yang mendukung praktik ramah lingkungan. Metode yang digunakan meliputi sosialisasi, diskusi kelompok, dan refleksi perilaku konsumsi. Hasil kegiatan menunjukkan peningkatan kesadaran peserta, ditandai dengan komitmen individu mengurangi penggunaan plastik sekali pakai serta membawa perlengkapan pribadi seperti tumbler. Program ini menegaskan bahwa edukasi konsumsi hijau di lingkungan pendidikan memiliki potensi besar menjadi langkah awal perubahan budaya konsumsi di masyarakat.
Copyright (c) 2025 Jurnal Pengabdian Tangerang Selatan [JURANTAS]
Rekomendasi Kebijakan Perilaku Konsumsi Hijau di Lingkungan Sekolah: Studi Kasus di SMK L’Pina, Jatinegara
Kegiatan pengabdian masyarakat mengusung tema edukasi perilaku hijau di lingkungan sekolah bertujuan untuk membentuk perilaku konsumsi yang ramah lingkungan di SMK L’PINA Jatinegara Kaum. Alasan kuat mengadakan kegiatan edukasi dan sosialisasi perilaku konsumsi hijau di lingkungan sekolah karena sekolah merupakan tempat strategis untuk membentuk kebiasaan yang berkelanjutan terkait sikap konsumsi yang bertanggungjawab terhadap lingkungan melalui pendidikan dan keteladanan. Kegiatan dilakukan melalui pendekatan edukasi dan sosialisasi secara aktif. Hasil dari kegiatan ini mencakup edukasi tentang pentingnya konsumsi hijau di lingkungan sekolah sebagai perintis peradaban, pemberian rekomendasi kebijakan disertai inisiasi program kreatif sebagai sarana kampanye cinta lingkungan di lingkungan sekolah, dan evaluasi pemahaman tentang perilaku konsumsi hijau. Setelah kegiatan berlangsung, sekolah melalui guru diharapkan dapat mengajak dan membiasakan perilaku konsumsi hijau kepada siswa dengan berbagai cara yang kreatif dan inovatif. Hal ini dimaksudkan agar tidak hanya guru saja, tapi juga siswa turut terlibat secara aktif dalam menciptakan perilaku konsumsi hijau. Selain itu, perilaku konsumsi hijau tidak hanya dilakukan di lingkungan sekolah, tapi juga menjadi kebiasaan yang senantiasa di bawa dalam kehidupan sehari-hari oleh guru dan siswa.
Mengintegrasikan AI Dalam Kurikulum: Pelatihan Untuk Tenaga Pengajar Dalam Mengembangkan Pembelajaran Yang Efektif
Perkembangan teknologi yang pesat menuntut guru untuk beradaptasi agar tetap relevan dengan kebutuhan pendidikan abad 21. Peningkatan keterampilan dalam pengembangan kurikulum yang responsif dan efisien perlu dilakukan secara berkelanjutan agar selaras dengan kemajuan teknologi. Kegiatan pelatihan di SMK Nurul Anwar (SMK L’Pina) ini bertujuan untuk meningkatkan kemampuan guru dalam mengintegrasikan Artificial Intelligence (AI) ke dalam kurikulum sekolah. Melalui pemanfaatan AI, kurikulum dapat disusun lebih sesuai dengan kebutuhan peserta didik, membantu meningkatkan pemahaman, serta memperkuat retensi materi pembelajaran. Selain itu, penerapan AI dalam pengembangan kurikulum memungkinkan guru menghemat waktu dalam perencanaan pembelajaran, sehingga dapat fokus pada penguatan interaksi dan inovasi dalam kegiatan belajar mengajar. Pelaksanaan kegiatan dilakukan melalui tiga tahap, yaitu tahap persiapan, pelaksanaan dengan pemaparan materi dan praktik penggunaan AI dalam pengembangan kurikulum, serta tahap evaluasi untuk menilai pemahaman peserta. Melalui pelatihan ini, para guru dibekali kemampuan untuk menyesuaikan diri dengan perkembangan teknologi terbaru khususnya penggunaan AI, sehingga mereka dapat berinovasi dan berkolaborasi secara lebih efektif dan efisien dalam proses penyusunan kurikulum. Kata Kunci: Pengabdian Masyarakat, AI, Transformasi Digital, Kurikulum, Pembelajaran.
Meningkatkan Kemampuan Digital Untuk Guru Melalui Pelatihan Penggunaan Tools Digital
Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan kompetensi digital guru-guru di SMK L’Pina Jatinegara melalui pelatihan pemanfaatan teknologi pembelajaran modern. Dalam era digital yang berkembang pesat, penguasaan teknologi informasi menjadi kunci keberhasilan proses pembelajaran. Pelatihan ini dilaksanakan pada Rabu, 18 Juni 2025, dengan melibatkan seluruh guru SMK L’Pina sebagai peserta. Materi pelatihan mencakup tiga aspek utama: (1) Google Workspace (Google Drive, Docs, Forms, Slides, dan Meet) untuk kolaborasi dan manajemen pembelajaran; (2) media interaktif (Canva dan Powtoon) untuk mendesain materi ajar yang menarik; serta (3) aplikasi kuis interaktif (Quizizz dan Kahoot) untuk mengevaluasi siswa secara kreatif. Metode pelatihan menggabungkan ceramah, demonstrasi, dan praktik langsung agar peserta dapat mengaplikasikan ilmu secara nyata. Hasil kegiatan menunjukkan peningkatan signifikan dalam kemampuan digital para guru. Sebelum pelatihan, sebagian besar guru masih terbatas dalam menggunakan teknologi, namun setelah pelatihan, mereka mampu mengoperasikan berbagai tools dengan lancar. Selain itu, antusiasme peserta terlihat dari partisipasi aktif selama sesi praktik. Diharapkan, peningkatan ini dapat mendorong inovasi pembelajaran di SMK L’Pina, sehingga siswa memperoleh pengalaman belajar yang lebih interaktif dan efektif. Kegiatan ini membuktikan bahwa pelatihan berbasis praktik merupakan solusi efektif untuk meningkatkan literasi digital guru, sekaligus mendukung transformasi pendidikan di era digital. Ke depannya, diperlukan pendampingan berkelanjutan agar pemanfaatan teknologi dapat dioptimalkan.