Jurnal Abdimas Inovasi, Teknologi, dan Sinergi Indonesia
type: channel
description: meta
language: en
publication name: Jurnal Abdimas Inovasi, Teknologi, dan Sinergi Indonesia
items: PENGUATAN KARAKTER HEMAT MELALUI PEMBIASAAN MENABUNG BERBASIS EDUKASI DAN PRAKTIK PENGELOLAAN KEUANGAN SISWA SMK
items: PELATIHAN MANAJEMEN WAKTU MELALUI PENYUSUNAN JADWAL HARIAN BAGI SISWA YAYASAN KHAZANAH KEBAJIKAN
items: PELATIHAN DASAR MANAJEMEN USAHA SEBAGAI BEKAL KEMANDIRIAN EKONOMI BAGI ANAK BINAAN DI LPKA KELAS 1 TANGERANG
items: INOVASI PROGRAM MENABUNG HARIAN SEBAGAI UPAYA MENINGKATKAN KONSISTENSI FINANSIAL SMK KHAZANAH KEBAJIKAN
items: PENGUATAN MANAJEMEN DIRI BAGI ANAK BINAAN UNTUK MENINGKATKAN DISIPLIN DAN KESIAPAN MASA DEPAN DI LPKA KELAS 1 TANGERANG
items: LITERASI KEUANGAN DIGITAL SISWA SMK: MENJEMBATANI KESENJANGAN ANTARA PENGETAHUAN DAN PERILAKU FINANSIAL DI ERA TEKNOLOGI
items: PENINGKATAN LITERASI KEUANGAN DIGITAL SISWA SMK MELALUI PROGRAM PELATIHAN PLATFORM KEUANGAN MODERN: STUDI PENGABDIAN DI SMK AS-SU'UDIYYAH
items: MEMBANGUN KESADARAN FINANSIAL GENERASI Z MELALUI PROGRAM DIGITAL SPENDING SMART PLANNING: STUDI PKM DI SMK AS-SU'UDIYYAH TANGERANG SELATAN
items: FINANCIAL MASTERCLASS SEBAGAI MODEL INTERVENSI PENINGKATAN KEMAMPUAN PENGELOLAAN KEUANGAN SISWA SMK DI ERA CASHLESS SOCIETY
items: DARI KONSUMTIF KE PRODUKTIF: PENGUATAN LITERASI KEUANGAN DIGITAL BAGI GENERASI Z DI SMK AS-SU'UDIYYAH
items: MEDIA SOSIAL SEBAGAI MESIN PENJUALAN: STUDI EFEKTIVITAS PROMOSI PRODUK PADA KEGIATAN KEWIRAUSAHAAN BERBASIS SEKOLAH
items: DARI SEKOLAH KE PASAR DIGITAL: PENERAPAN STRATEGI PEMASARAN BERBASIS MEDIA SOSIAL UNTUK MENDORONG KINERJA USAHA KEWIRAUSAHAAN SISWA
items: PENINGKATAN LITERASI KEUANGAN REMAJA MELALUI PELATIHAN MANAJEMEN UANG SAKU PADA SISWA SMK
items: PENTINGNYA MANAJEMEN DIGITAL MARKETING DALAM DUNIA INDUSTRI
items: MANAJEMEN RISIKO SEDERHANA DALAM KEHIDUPANDAN DUNIA KERJA
items: Pemberdayaan UMKM Kuliner melalui Pendampingan Branding dan Pemasaran Digital pada “Kedai Mamah Amoy”
items: MEMBANGUN KOMPETENSI MANAJEMEN BISNIS DIGITAL: FONDASI KEWIRAUSAHAAN UNTUK SISWA SMK DARUR ROJA
items: PEREMPUAN BERDAYA: PROGRAM MANAJEMEN DIRI DAN PERENCANAAN KARIR UNTUK SISWI SMK CINERE
items: Deteksi Dini Risiko Gizi Kurang pada Anak melalui Pemeriksaan Antropometri di Tingkat Masyarakat Gunung Kidul
items: Penguatan Pengetahuan Ibu tentang Tumbuh Kembang Anak melalui Media Pembelajaran Visual di Kegiatan Masyarakat Padukuhan Jetis Gunung Kidul
items: Penguatan Literasi Kesehatan Ibu dan Kader melalui Metode Diskusi Partisipatif di Komunitas Desa Jetis Gunung Kidul
items: Peningkatan Status Gizi Anak melalui Edukasi Ibu dan Pemberian Makanan Tambahan Berbasis Komunitas Desa
items: Pelatihan Pemanfaatan Bahan Alami sebagai Produk Kesehatan dan Pertanian Ramah Lingkungan di Masyarakat Desa Jetis, Gunung Kidul
items: MEMBENTUK ENTREPRENEUR MUDA DIGITAL: PROGRAM PELATIHAN MANAJEMEN BISNIS DAN DIGITAL MARKETING UNTUK SISWA SMK CINERE
items: PENGUATAN KEWIRAUSAHAAN DIGITAL, MANAJEMEN DIRI, DAN PERENCANAAN KARIER UNTUK MENYIAPKAN LULUSAN SMK DARUR ROJA YANG BERDAYA SAING
items: LITERASI KEUANGAN DAN DIGITAL MARKETING SEBAGAI PENGGERAK MINAT WIRAUSAHA: PENGABDIAN MASYARAKAT PADA PELAJAR SMK DI YAYASAN PEMBANGUNAN MASYARAKAT SEJAHTERA TANGERANG SELATAN

PENGUATAN KARAKTER HEMAT MELALUI PEMBIASAAN MENABUNG BERBASIS EDUKASI DAN PRAKTIK PENGELOLAAN KEUANGAN SISWA SMK
type: item
description: The consumptive behavior of adolescents, especially Vocational High School (SMK) students, is a serious concern that requires systematic and practical intervention. SMK students who have begun engaging with the workforce through industrial internship programs often earn their own income but lack the financial management skills to use it wisely. Therefore, this Community Service Program (PKM) aimed to strengthen students’ frugal character through saving habits grounded in financial education and hands-on financial management practice. The activity was conducted on April 27, 2026, at SMK Khazanah Kebajikan, Pamulang, South Tangerang, involving active students as participants. The methods employed included interactive lectures, pocket money allocation simulations, group discussions, question-and-answer sessions, and personal saving goal-setting practice using structured worksheets, following a learning by doing approach. The results indicated a significant increase in students’ understanding of basic financial literacy, improved ability to differentiate between needs and wants, and heightened motivation to save in a planned and consistent manner. Students successfully produced personal savings planning worksheets as tangible outputs of the activity. The program ran smoothly and received positive responses from participants and school staff alike. This initiative is expected to serve as an initial step in forming a generation that is not only technically ready for work but also financially independent.
subject: Articles
  topic: section
subject: literasi keuangan, karakter hemat, menabung, siswa SMK, pengelolaan keuangan
  topic: keywords
subject: financial literacy, frugal character, saving habits, vocational students, financial management
  topic: keywords
creator: Rika Octaviani
creator: Pikas Linanto
creator: Indana Syifa Fauziah
rights: Copyright (c) 2026 Rika Octaviani, Pikas Linanto, Indana Syifa Fauziah https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-06
publication date: 2026-06-06
starting page: 877
ending page: 888
doi: 10.58174/hy8jmv25

PELATIHAN MANAJEMEN WAKTU MELALUI PENYUSUNAN JADWAL HARIAN BAGI SISWA YAYASAN KHAZANAH KEBAJIKAN
type: item
description: Time management is a critical metacognitive skill that determines students' academic success, discipline, and long-term productivity. Globally, UNESCO and the OECD have identified the deficiency of self-management competencies among adolescents as a major educational challenge, particularly in developing countries where structured learning environments outside school remain inadequate. This Community Service Program (PKM) was designed to address this gap through an intensive time management training program implemented at Yayasan Khazanah Kebajikan, involving 23 students as participants. The training method was employed as the primary pedagogical approach, encompassing coordinated preparatory stages, interactive educational sessions on time management theory, guided practice in designing personalized daily schedules (daily planners), and reflective evaluation. Pre-intervention observations identified high rates of academic procrastination and uncontrolled digital device usage as the root causes of students' inability to maintain structured study routines. Post-intervention evaluation demonstrated significant improvements across all indicators: understanding of time management fundamentals increased from 52% to 85%, priority-mapping skills improved from 45% to 82%, self-regulation against digital distractions rose from 40% to 78%, daily study discipline commitment increased from 48% to 84%, and future academic planning motivation advanced from 55% to 89%. All 23 participants successfully produced personalized daily planners, confirming the program's effectiveness in building self-management foundations for sustainable behavioral change.
subject: Articles
  topic: section
subject: manajemen waktu, jadwal harian, regulasi diri, prokrastinasi akademis, distraksi digital
  topic: keywords
subject: time management, daily schedule, self-regulation, academic procrastination, digital distractions
  topic: keywords
creator: Amreena Yusuf Fauziah
creator: Ahya Shafa Thartilla
creator: Yusup Yusup
rights: Copyright (c) 2026 Amreena Yusuf Fauziah, Ahya Shafa Thartilla, Yusup https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-06
publication date: 2026-06-06
starting page: 867
ending page: 876
doi: 10.58174/emt8x444

PELATIHAN DASAR MANAJEMEN USAHA SEBAGAI BEKAL KEMANDIRIAN EKONOMI BAGI ANAK BINAAN DI LPKA KELAS 1 TANGERANG
type: item
description: Fostered children at the Grade 1 Tangerang Special Children's Development Institution (LPKA) have received various vocational skills training, but still face limitations in terms of understanding of adequate business management to support post-coaching economic independence. This Community Service Activity (PKM) aims to provide basic business management training which includes business planning, capital management, simple financial recording, and marketing strategies to LPKA Class 1 Tangerang fostered children. The program is carried out through interactive and participatory training methods with an andragogy approach that is tailored to the characteristics and needs of the participants. The results of the pre-test and post-test evaluations showed a significant increase in business management understanding, with an average score increase of 46.2%. Participants are able to prepare a simple business plan, make basic financial records, and understand product marketing strategies. This program is expected to be a model of economic empowerment based on business training that can be implemented sustainably in child development institutions in Indonesia.
subject: Articles
  topic: section
subject: manajemen usaha, kewirausahaan, anak binaan, kemandirian ekonomi, pengabdian masyarakat
  topic: keywords
subject: business management, entrepreneurship, fostered children, economic independence, community service
  topic: keywords
creator: Risky Salsabilah
creator: Mustafid Akbar
creator: Aisyah Aisyah
rights: Copyright (c) 2026 Risky Salsabilah, Mustafid Akbar, Aisyah https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-06
publication date: 2026-06-06
starting page: 859
ending page: 866
doi: 10.58174/wqa7mk94

INOVASI PROGRAM MENABUNG HARIAN SEBAGAI UPAYA MENINGKATKAN KONSISTENSI FINANSIAL SMK KHAZANAH KEBAJIKAN
type: item
description: The low level of financial literacy among vocational high school (SMK) students poses a significant challenge to the formation of long-term saving habits and responsible financial behavior. Globally, data from the Organisation for Economic Co-operation and Development (OECD) and UNESCO indicate that financial literacy education remains inadequate, particularly in developing countries, including Indonesia. This Community Service Program (PKM) was designed to address this gap by implementing an innovative daily saving program at SMK Khazanah Kebajikan, involving 68 students as participants. The training method was employed as the primary pedagogical approach, consisting of socialization, interactive counseling, skills training, and mentoring phases. Materials covered financial literacy fundamentals, the importance of early saving habits, effective allowance management, and the practical implementation of daily saving routines. The results demonstrated a significant improvement across all evaluated indicators: students' understanding of the importance of saving increased from 52% to 88%, allowance management ability improved from 45% to 85%, expenditure prioritization skills rose from 40% to 82%, financial recording skills advanced from 48% to 87%, and saving motivation increased from 55% to 90%. These outcomes confirm that the daily saving program effectively enhanced students' financial consistency, discipline, and awareness. This program is expected to serve as a foundational model for building financially responsible, independent, and future-ready generations.
subject: Articles
  topic: section
subject: program menabung harian, literasi keuangan, konsistensi finansial, metode pelatihan
  topic: keywords
subject: daily saving program, financial literacy, financial consistency, training method
  topic: keywords
creator: Nabila Ashifa
creator: Maliya Afani
creator: Mukhtabar Ibnudin Rifai
creator: Fahmi Susanti
rights: Copyright (c) 2026 Nabila Ashifa, Maliya Afani, Mukhtabar Ibnudin Rifai, Fahmi Susanti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-06
publication date: 2026-06-06
starting page: 849
ending page: 858
doi: 10.58174/0w1etg74

PENGUATAN MANAJEMEN DIRI BAGI ANAK BINAAN UNTUK MENINGKATKAN DISIPLIN DAN KESIAPAN MASA DEPAN DI LPKA KELAS 1 TANGERANG
type: item
description: Children who are in the legal situation are a vulnerable group that requires comprehensive intervention in character development and life readiness. This community service research aims to strengthen the self-management skills of fostered children at the Class 1 Children's Special Development Institution (LPKA) Tangerang in order to improve discipline and readiness to face the post-coaching future. The program is implemented through participatory and interactive training methods that include four stages: preparation, implementation, evaluation, and follow-up. Participants were 50 fostered children who received materials on emotional control, timing, goal setting, and life planning. The results of the activity showed a significant increase in participants' understanding of self-management, improvement of disciplined behavior in daily activities, and the formation of a positive orientation towards the future. This program is expected to be a model of self-management-based coaching that can be replicated in similar institutions throughout Indonesia
subject: Articles
  topic: section
subject: manajemen diri, anak binaan, LPKA, disiplin, kesiapan masa depan
  topic: keywords
creator: Azizah Devi Ramadhani
creator: Muhammad Ar-Rafi Wiyatno
creator: Putra Satria Dirgantara
rights: Copyright (c) 2026 Azizah Devi Ramadhani, Muhammad Ar-Rafi Wiyatno, Putra Satria Dirgantara (Author) https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-14
publication date: 2026-06-14
starting page: 841
ending page: 848
doi: 10.58174/7d86m744

LITERASI KEUANGAN DIGITAL SISWA SMK: MENJEMBATANI KESENJANGAN ANTARA PENGETAHUAN DAN PERILAKU FINANSIAL DI ERA TEKNOLOGI
type: item
description: The massive development of digital technology has created a gap between the financial knowledge possessed by vocational school students and the financial behavior applied in daily life. This study aims to identify the level of digital financial literacy of students of SMK NIDA EL ADABI, Parung Panjang, Bogor, and measure the effectiveness of interactive-based training methods in bridging the gap between financial knowledge and behavior in the technological era. The method used was participatory training with a pre-test and post-test approach to 30 students who were selected purposively. The training material covers the basic concepts of financial literacy, pocket money management, simple financial planning, and the wise use of digital financial technology. The results of the activity showed an increase in the average score of students in financial knowledge by 42.7% after training, from an average score of 58.3 to 83.2 (scale of 100). In addition, there is a change in positive behavior which is characterized by increased student awareness in making a simple financial budget and reducing consumptive behavior. These findings confirm that participatory training-based educational interventions are able to effectively improve students' digital financial literacy while shaping more responsible financial behavior.
subject: Articles
  topic: section
subject: literasi keuangan, teknologi digital, perilaku finansial, siswa SMK, pelatihan partisipatif
  topic: keywords
subject: financial literacy, digital technology, financial behavior, vocational students, participatory training
  topic: keywords
creator: Andri Maulana Saputra
creator: Filly Azahra
creator: Moh. Rafli Moh. Rafli
creator: Ria Rosalia Simangunsong
rights: Copyright (c) 2026 Andri Maulana Saputra, Filly Azahra, Moh. Rafli, Ria Rosalia Simangunsong https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-06
publication date: 2026-06-06
starting page: 758
ending page: 765
doi: 10.58174/qxr00525

PENINGKATAN LITERASI KEUANGAN DIGITAL SISWA SMK MELALUI PROGRAM PELATIHAN PLATFORM KEUANGAN MODERN: STUDI PENGABDIAN DI SMK AS-SU'UDIYYAH
type: item
description: Low digital financial literacy among vocational high school (SMK) students represents a critical issue that demands structured and practice-based intervention. This Community Service Student Creativity Program (PKM-PM) was implemented at SMK As-Su'udiyyah, South Tangerang, with the objective of improving students' digital financial literacy through a modern financial platform-based training program. The method employed is a structured participatory training using an andragogical approach, encompassing socialization, interactive workshops, financial platform simulations (GoPay, OVO, DANA, BSI Mobile), independent mentoring, and comprehensive evaluation. The program engaged 35 students from grades X and XI as active participants. Results demonstrate significant improvements across all indicators: active e-wallet ownership rose from 38% to 87%, consistent saving habits from 22% to 78%, auto-debit feature comprehension from 15% to 74%, and daily budgeting ability from 29% to 81%. The program is proven effective as a community-based digital financial literacy intervention model and is replicable across other vocational institutions.
subject: Articles
  topic: section
subject: digital financial literacy; modern financial platforms; PKM-PM; vocational students; participatory training
  topic: keywords
creator: Dara Indah sari
creator: Muhamad Rendi
creator: Muhammad Farrel Ihsan wicaksono
rights: Copyright (c) 2026 Dara Indah sari, Muhamad Rendi , Muhammad Farrel Ihsan wicaksono https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-01
publication date: 2026-06-01
starting page: 748
ending page: 757
doi: 10.58174/f1sp2092

MEMBANGUN KESADARAN FINANSIAL GENERASI Z MELALUI PROGRAM DIGITAL SPENDING SMART PLANNING: STUDI PKM DI SMK AS-SU'UDIYYAH TANGERANG SELATAN
type: item
description: The ease of digital transactions has encouraged uncontrolled consumptive behavior among Generation Z, particularly vocational high school students. This community service-based research (PKM) aims to describe the implementation of the Digital Spending Smart Planning program as a financial awareness-building intervention model for Generation Z at SMK As-Su'udiyyah, South Tangerang. The activity was carried out using a participatory training method based on experiential learning, encompassing digital spending material delivery, smart planning workshops, financial creative content creation, and reflective quiz-based evaluation. A total of 35 students actively participated throughout the program. Pre-test and post-test measurements showed an average improvement in participant understanding of 74.8%, with the highest gain in smart planning/budgeting skills at 95.4%. The program successfully built reflective financial awareness while fostering commitments to wiser and more planned financial behavior among participants. These findings affirm the relevance of contextual training-based PKM programs as an effective strategy for empowering digital financial literacy among Generation Z in vocational school settings.
subject: Articles
  topic: section
subject: Financial Awareness, Generation Z, Digital Spending, Smart Planning, Financial Literacy
  topic: keywords
creator: Mutiara Cindy Azahra
creator: Maya Syafitri
creator: Syahra Amelia Anggraini
rights: Copyright (c) 2026 Mutiara Cindy Azahra, Maya Syafitri, Syahra Amelia Anggraini https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-01
publication date: 2026-06-01
starting page: 738
ending page: 747
doi: 10.58174/1r85xg51

FINANCIAL MASTERCLASS SEBAGAI MODEL INTERVENSI PENINGKATAN KEMAMPUAN PENGELOLAAN KEUANGAN SISWA SMK DI ERA CASHLESS SOCIETY
type: item
description: The rapid development of financial technology has driven Indonesian society toward a cashless society era. However, the ease of digital transactions is not always matched by adequate financial management skills, especially among Vocational High School (SMK) students. This study aims to describe the implementation of the Financial Masterclass program as an intervention model to improve financial literacy among students of SMK As-Su'udiyyah, South Tangerang. The method used is participatory training with an experiential learning approach, covering material delivery, interactive discussion, money tracking practice, and evaluation through quizzes. A total of 35 students participated in this Community Service (PKM) activity. The results showed an average increase in participant understanding of 64.8% from pre-test to post-test scores, covering aspects of pocket money management, distinguishing needs from wants, recording expenditures, utilizing digital financial services, and saving habits. This program has proven effective in enhancing financial literacy awareness and skills among SMK students in the cashless era.
subject: Articles
  topic: section
subject: : Financial Masterclass, Financial Literacy, Cashless Society, Vocational Students, Community Service
  topic: keywords
creator: Djenar Kanaya Ajeng
creator: Mushaf Mujtahiddin
creator: Novita Mayasari
rights: Copyright (c) 2026 Djenar Kanaya Ajeng, Mushaf Mujtahiddin, Novita Mayasari https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-01
publication date: 2026-06-01
starting page: 729
ending page: 737
doi: 10.58174/s2h9kg31

DARI KONSUMTIF KE PRODUKTIF: PENGUATAN LITERASI KEUANGAN DIGITAL BAGI GENERASI Z DI SMK AS-SU'UDIYYAH
type: item
description: This community service activity aims to enhance digital financial literacy among Generation Z students at SMK As-Su'udiyyah, South Tangerang, through a Financial Masterclass program entitled "Managing Money in the Digital Era". The low financial management capability among vocational high school students, compounded by the ease of digital transactions through e-wallets and e-commerce platforms, has fostered consumptive behavior that potentially harms the financial future of young generations. A participatory training method was applied through interactive lectures, two-way discussions, budget simulation exercises, and evaluative quizzes. Participants consisted of 35 students from grades X and XI, purposively selected based on active usage of digital financial services. Results indicate a significant improvement in participants' understanding of budgeting concepts, the distinction between needs and wants, and expenditure control strategies. The positive response from participants and the school indicates the program's usefulness as a community-based financial education model replicable in other educational institutions.
subject: Articles
  topic: section
subject: digital financial literacy, Generation Z, consumptive behavior, community service, vocational school
  topic: keywords
creator: Atthifah Alfisyahrin Setyawan
creator: Nur Indah Faradina
creator: Tiya Rejeki
creator: Rahadyan Tajuddien
rights: Copyright (c) 2026 Atthifah Alfisyahrin Setyawan, Nur Indah Faradina, Tiya Rejeki, Rahadyan Tajuddien https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-06-01
publication date: 2026-06-01
starting page: 720
ending page: 728
doi: 10.58174/bwzmv061

MEDIA SOSIAL SEBAGAI MESIN PENJUALAN: STUDI EFEKTIVITAS PROMOSI PRODUK PADA KEGIATAN KEWIRAUSAHAAN BERBASIS SEKOLAH
type: item
description: This article examines the effectiveness of product promotion through social media in increasing sales within school-based entrepreneurial activities, with a focus on Community Service (PKM) conducted at SMA Muhammadiyah 25 Setiabudi Pamulang on April 17, 2026. Utilizing a participatory practical training approach involving 50 active students, this study reveals that simple digital marketing training covering account management, creative content creation, cross-platform marketing strategies, and audience engagement techniques can equip young entrepreneurs with professional-grade digital skills. The findings demonstrate a direct correlation between enhanced digital visibility and significant growth in sales volume. Multiple students reported substantial increases in product orders within just one week of implementing these techniques. Furthermore, the activity successfully expanded market reach beyond traditional school boundaries, strengthened brand awareness, facilitated direct consumer feedback, and promoted cost-efficient marketing. This article provides practical insights for both students and educators on optimizing social media as an effective and accessible marketing tool, ultimately nurturing a generation of digitally literate and entrepreneurially minded youth.
subject: Articles
  topic: section
subject: Community Service, Social Media, Sales Improvement, Entrepreneurship, School Environment, Digital Marketing.
  topic: keywords
creator: Andini Dewantar
creator: Fatimatuzzahro Fatimatuzzahro
creator: Wahyu Pratama
rights: Copyright (c) 2026 Andini Dewantari, Fatimatuzzahro, Wahyu Pratama https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-05-05
publication date: 2026-05-05
starting page: 636
ending page: 646
doi: 10.58174/cmh29t44

DARI SEKOLAH KE PASAR DIGITAL: PENERAPAN STRATEGI PEMASARAN BERBASIS MEDIA SOSIAL UNTUK MENDORONG KINERJA USAHA KEWIRAUSAHAAN SISWA
type: item
description: This Community Service Program (PKM) aims to examine the effectiveness of applying social media-based digital marketing strategies in improving the entrepreneurial business performance of students at SMA Muhammadiyah 25 Setiabudi, Pamulang. The background of this activity stems from the growing entrepreneurial interest among high school students, while their understanding and skills in leveraging digital technology for marketing purposes remain limited. In the digital era, social media platforms such as Instagram and TikTok have transformed into powerful virtual marketplaces that enable small-scale entrepreneurs to reach a wider audience with minimal cost. The implementation method involved several systematic stages: identification of students' existing business activities, design of participatory training modules, interactive lecture sessions combined with case studies, hands-on content creation practice, and pre-test and post-test evaluation. A total of 50 actively entrepreneurial students participated in the one-day intensive training conducted on April 17, 2026. Results indicate a significant improvement in participants' digital literacy, creative content production skills, and confidence in managing their business accounts on social media. Students demonstrated measurable progress in understanding branding, audience engagement strategies, and basic data analytics through platform insights. This program affirms that targeted digital marketing training, when delivered in a participatory and practice-oriented format, serves as an effective catalyst for strengthening youth entrepreneurship within the school environment.
subject: Articles
  topic: section
subject: community service, digital marketing, student entrepreneurship, social media literacy, school-based SMEs
  topic: keywords
creator: Anasywa Nabila Tuzahro
creator: Rian Aldiansyah
creator: Rangga Damara
rights: Copyright (c) 2026 Anasywa Nabila Tuzahro, Rian Aldiansyah, Rangga Damara https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-05-05
publication date: 2026-05-05
starting page: 626
ending page: 635
doi: 10.58174/qdm4w365

PENINGKATAN LITERASI KEUANGAN REMAJA MELALUI PELATIHAN MANAJEMEN UANG SAKU PADA SISWA SMK
type: item
description: Financial literacy is the primary foundation for vocational high school students to manage their finances wisely and avoid unhealthy consumption patterns. This study aims to improve students' financial literacy through pocket money management training. This Community Service (PKM) activity was conducted at SMK Nusantara 1 Ciputat, involving 22 11th-grade students majoring in Hospitality as participants. The methods used were material presentation through interactive lectures, two-way discussions, icebreakers, and simple budgeting simulations. The results of the activity showed a significant increase in students' financial literacy understanding, from 45% before the activity to 90% after the activity. In addition, financial management skills increased to 81% and savings motivation reached 88%. Students began to be able to differentiate primary needs from secondary desires and implement daily savings habits. In conclusion, this training was effective in changing students' financial mindsets and behaviors to be more planned, although more intensive follow-up activities are needed for more optimal and sustainable results.
subject: Articles
  topic: section
subject: Financial Literacy, Management of Pocket Money for Vocational High School Student, Community Service
  topic: keywords
creator: Amanda Fahradiana Eisah Maharani
creator: Anggun Diva Jovanka
creator: Salwa Kamilah
rights: Copyright (c) 2026 Amanda Fahradiana Eisah Maharani, Anggun Diva Jovanka, Salwa Kamilah https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-05-05
publication date: 2026-05-05
starting page: 617
ending page: 625
doi: 10.58174/vg9kc981

PENTINGNYA MANAJEMEN DIGITAL MARKETING DALAM DUNIA INDUSTRI
type: item
description: The development of digital technology has brought significant changes to the industrial world, especially in the field of marketing. Marketing management and digital marketing have become important skills that vocational school students need to understand in preparation for entering the workforce and facing competition in the modern industrial era. This activity aims to improve students’ understanding of the importance of marketing management in the industrial world and to equip students with digital entrepreneurship skills based on technology and social media. The activity was carried out at SMK Nusantara 1 Ciputat through material presentations, discussions, and simple practice of using social media as a marketing tool. The results showed that students demonstrated high enthusiasm and experienced increased understanding of digital marketing strategies, social media utilization, and the importance of creativity in product promotion. In addition, students were able to create simple promotional content as an application of digital marketing. Through this activity, students are expected to be better prepared to face the increasingly digital-based industrial world and to develop independent entrepreneurial skills.
subject: Articles
  topic: section
subject: marketing management, digital marketing, social media, digital entrepreneurship, industrial world
  topic: keywords
creator: Silahudin Nur
creator: Putri Dewi
creator: Rama Octavian Ringgana
rights: Copyright (c) 2026 Silahudin Nur, Putri Dewi, Rama Octavian Ringgana https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-05-05
publication date: 2026-05-05
starting page: 609
ending page: 616
doi: 10.58174/c36nqg20

MANAJEMEN RISIKO SEDERHANA DALAM KEHIDUPANDAN DUNIA KERJA
type: item
description: This community service activity was conducted to improve students’ understanding of simple risk management in daily life and the workplace as preparation before participating in Internship or Practical Work Experience (PKL). The activity involved 22 eleventh-grade students from the Hospitality Department at SMK Nusantara 1 Ciputat. The background of this activity was based on the students’ limited understanding of the importance of risk identification, risk mitigation, and occupational health and safety (OHS) in both workplace and daily life situations. The implementation methods included interactive lectures, discussions, case studies, and simple simulations related to the application of risk management in the hospitality industry and everyday activities. The materials presented covered the concepts of risk management, types of risks, risk identification, risk mitigation, decision-making, and occupational health and safety (OHS). The results of the activity showed that students experienced an improvement in understanding the importance of identifying potential risks, understanding preventive measures, and applying discipline, responsibility, and awareness before entering the workplace. Students also began to understand that risk management is not only applied in industrial environments but also in daily life, such as time management, decision-making, and personal financial management. This activity had a positive impact on students’ readiness to face internships and the working environment. Therefore, it is expected to help students apply safer, more disciplined, and professional work behavior in both the workplace and everyday life.
subject: Articles
  topic: section
subject: Risk Management, Workplace, Internship, Occupational Safety, Vocational Students
  topic: keywords
creator: Alieffah Zahra Arum
creator: Kalia Labitta
creator: Zahra Zahra
rights: Copyright (c) 2026 Alieffah Zahra Arum, Kalia Labitta, Zahra https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-05-05
publication date: 2026-05-05
starting page: 600
ending page: 608
doi: 10.58174/21k8y046

Pemberdayaan UMKM Kuliner melalui Pendampingan Branding dan Pemasaran Digital pada “Kedai Mamah Amoy”
type: item
description: Kedai Mamah Amoy is a micro, small, and medium-sized culinary enterprise (MSME) located in Garut Village, Garut Kota Subdistrict, Garut Regency. Although it offers signature dishes such as chicken noodles, meatballs, corndogs, and seblak with excellent flavors, the business faces classic challenges in the form of limited brand identity and marketing that relies solely on local customers. This Community Service (PKM) activity aims to empower Mamah Amoy’s Café through intensive mentoring in visual branding and digital marketing strategies. Implementation methods include outreach, training in logo and packaging design, creation of a new signboard, optimization of the business Instagram account, registration on Google Maps, and training in product photography using smartphones. The results of the activity showed a significant improvement in the physical appearance of the shop, the number of social media followers, market reach, and sales revenue. This program demonstrates that a participatory approach to branding development and simple digitalization can transform traditional culinary SMEs into more competitive businesses in the digital economy era
subject: Articles
  topic: section
subject: UMKM Kuliner, Branding, Pemasaran Digital, Kedai Mamah Amoy, Pengabdian Masyarakat
  topic: keywords
subject: Culinary SMEs, Branding, Digital Marketing, Mamah Amoy’s Shop, Community Service
  topic: keywords
creator: Bambang Sutarto
creator: Yanurianto Yanurianto
rights: Copyright (c) 2026 Bambang Sutarto, Yanurianto Yanurianto (Author) https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-02-28
publication date: 2026-02-28
starting page: 161
ending page: 166
doi: 10.58174/bn3rsv78

MEMBANGUN KOMPETENSI MANAJEMEN BISNIS DIGITAL: FONDASI KEWIRAUSAHAAN UNTUK SISWA SMK DARUR ROJA
type: item
description: The rapid development of digital technology has led to significant changes across various sectors, including business and entrepreneurship. This situation requires an improvement in human resource competencies, especially for vocational high school (SMK) students, so they can adapt and compete in the digital economy era. SMK students have great potential to develop entrepreneurial spirit because they are equipped with practical skills according to their respective fields of expertise. However, several challenges remain, such as limited understanding of business management, low digital literacy, and lack of experience in utilizing technology as a tool to support business activities. This community service program aims to enhance students’ knowledge and skills in business management, foster entrepreneurial motivation, and introduce the use of digital technology in business practices. The implementation method uses a structured training approach, including lectures to deliver fundamental concepts, interactive discussions to deepen participants’ understanding, demonstrations of digital platforms for business, and evaluations to assess the level of comprehension and the effectiveness of the program. The results of this activity indicate a significant improvement in students’ understanding of basic business management concepts, such as business planning, marketing strategies, and simple financial management. In addition, students show increased awareness of business opportunities that can be developed through digital technology, including the use of social media and online marketplaces. Therefore, this program is expected to serve as an initial step in shaping a generation of young individuals who are independent, creative, and well-prepared to face the challenges of the digital era.
subject: Articles
  topic: section
subject: Business Management, Entrepreneurship, Vocational High School, Digital Economy
  topic: keywords
creator: Anisya Suryawan Putri
creator: Flaviana Ilma
creator: Tya Amelia
creator: Fahmi Susanti
rights: Copyright (c) 2026 Anisya Suryawan Putri, Flaviana Ilma, Tya Amelia, Fahmi Susanti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-04-30
publication date: 2026-04-30
starting page: 517
ending page: 528
doi: 10.58174/1gmmf581

PEREMPUAN BERDAYA: PROGRAM MANAJEMEN DIRI DAN PERENCANAAN KARIR UNTUK SISWI SMK CINERE
type: item
description: rapid growth of the digital economy has brought significant changes to education, employment, and entrepreneurship, particularly for vocational students who must be equipped with technical competencies, interpersonal skills, entrepreneurial spirit, self-management, and career planning. This community service report presents the implementation of the "Perempuan Berdaya" program at SMK Darur Roja Cinere, Depok, West Java, which aimed to foster digital entrepreneurship awareness, strengthen self-management skills, and build career planning readiness among female students. The program ran for eight weeks through a series of direct seminars, interactive training sessions, group discussions, and self-development simulations involving 35 eleventh-grade female students. Topics covered included digital entrepreneurship, personal potential development, time management, workplace ethics, and the use of digital media as a business tool. The results showed notable improvements: understanding of digital entrepreneurship increased by 86%, self-management skills grew by 81%, and career planning motivation rose by 84%. Participants also demonstrated greater confidence in setting future goals and identifying digital business opportunities. These findings confirm that integrating entrepreneurial values with self-management training and career planning is effective in preparing female vocational students to face the challenges of the digital economy. Continued collaboration among schools, higher education institutions, and industry is recommended to sustain this impact.
subject: Articles
  topic: section
subject: women empowerment, digital entrepreneurship, self-management, career planning, vocational female students, digital economy
  topic: keywords
creator: Ramanda Putra
creator: Arum Wulandari
creator: Sinta Defi Anjani
creator: Fahmi Susanti
rights: Copyright (c) 2026 Ramanda Putra, Arum Wulandari, Sinta Defi Anjani, Fahmi Susanti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-04-30
publication date: 2026-04-30
starting page: 508
ending page: 516
doi: 10.58174/j7zwwc23

Deteksi Dini Risiko Gizi Kurang pada Anak melalui Pemeriksaan Antropometri di Tingkat Masyarakat Gunung Kidul
type: item
description: <span id="tgtAlignment_0" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">Nutrition<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: #eff6ff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> <span id="tgtAlignment_1" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">problems<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI…
subject: Articles
  topic: section
subject: Early detection, malnutrition, anthropometry, toddlers, community empowerment.
  topic: keywords
subject: deteksi dini, gizi kurang, antropometri, balita, pemberdayaan masyarakat.
  topic: keywords
creator: Lilis Suryani
creator: akhmad Akbar
rights: Copyright (c) 2026 Lilis Suryani, akhmad Akbar https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-03-30
publication date: 2026-03-30
starting page: 384
ending page: 390
doi: 10.58174/50192j30

Penguatan Pengetahuan Ibu tentang Tumbuh Kembang Anak melalui Media Pembelajaran Visual di Kegiatan Masyarakat Padukuhan Jetis Gunung Kidul
type: item
description: This community service activity aims to improve mothers’ knowledge of child growth and development through the use of visual learning materials during community activities in Padukuhan Jetis, Gunung Kidul. Child growth and development is a critical aspect influenced by the interaction of genetic and environmental factors, where the mother’s role as the primary caregiver is crucial in providing stimulation, care, and meeting the child’s nutritional and health needs. A common challenge is the limited knowledge mothers have regarding optimal child-rearing practices and monitoring of child development. The methods used in this activity included educational outreach with a participatory approach and the use of visual media to facilitate participants’ understanding. The results of the activity showed an increase in mothers’ understanding of the importance of growth and development stimulation, appropriate parenting practices, and meeting children’s basic needs after participating in the educational activity. Thus, the use of visual learning media in community activities has proven effective as a strategy to improve maternal health literacy and support optimal early childhood development.
subject: Articles
  topic: section
subject: pengabdian masyarakat, tumbuh kembang anak, pengetahuan ibu, media pembelajaran visual, edukasi kesehatan
  topic: keywords
creator: Ayi Najmul Hidayat
creator: Mahmudi Mahmudi
rights: Copyright (c) 2026 Ayi Najmul Hidayat, Mahmudi Mahmudi (Author) https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-03-30
publication date: 2026-03-30
starting page: 361
ending page: 368
doi: 10.58174/0qtwmr89

Penguatan Literasi Kesehatan Ibu dan Kader melalui Metode Diskusi Partisipatif di Komunitas Desa Jetis Gunung Kidul
type: item
description: <span id="tgtAlignment_0" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">Maternal<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: #eff6ff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> <span id="tgtAlignment_1" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">and<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -ap…
subject: Articles
  topic: section
subject: health literacy, mothers and children, health cadres, participatory discussions, community service.
  topic: keywords
subject: literasi kesehatan, ibu dan anak, kader kesehatan, diskusi partisipatif, pengabdian masyarakat.
  topic: keywords
creator: Hadi Winata Winata
creator: Sutrisno Sutrisno
rights: Copyright (c) 2026 Hadi Winata, Sutrisno https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-03-30
publication date: 2026-03-30
starting page: 369
ending page: 376
doi: 10.58174/4agkd651

Peningkatan Status Gizi Anak melalui Edukasi Ibu dan Pemberian Makanan Tambahan Berbasis Komunitas Desa
type: item
description: <span id="tgtAlignment_0" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">The<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: #eff6ff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> <span id="tgtAlignment_1" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">problem<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -app…
subject: Articles
  topic: section
subject: Child nutritional status, maternal education, supplemental nutrition, community-based, stunting prevention.
  topic: keywords
subject: status gizi anak, edukasi ibu, makanan tambahan, berbasis komunitas, pencegahan stunting.
  topic: keywords
creator: Endang Nurita
creator: Reinardus Dwi Prio Christianto
rights: Copyright (c) 2026 Endang Nurita, Reinardus Dwi Prio Christianto https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-03-30
publication date: 2026-03-30
starting page: 377
ending page: 383
doi: 10.58174/s6wvm693

Pelatihan Pemanfaatan Bahan Alami sebagai Produk Kesehatan dan Pertanian Ramah Lingkungan di Masyarakat Desa Jetis, Gunung Kidul
type: item
description: <span id="tgtAlignment_0" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">Community<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: #eff6ff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;"> <span id="tgtAlignment_1" class="ts-alignment-element" style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI', -apple-system, BlinkMacSystemFont, Roboto, 'Helvetica Neue', sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: pre-wrap; background-color: transparent; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;" data-is-focusable="true">service<span style="color: #000000; font-family: 'Segoe UI Web (West European)', 'Segoe UI'…
subject: Articles
  topic: section
subject: community empowerment, natural materials, organic fertilizers, environmentally friendly agriculture, village capacity.
  topic: keywords
subject: pemberdayaan masyarakat, bahan alami, pupuk organik, pertanian ramah lingkungan, kapasitas desa.
  topic: keywords
creator: Paeno Paeno
creator: Ratnawati Ratnawati
rights: Copyright (c) 2026 Paeno, Ratnawti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-03-30
publication date: 2026-03-30
starting page: 391
ending page: 395
doi: 10.58174/g2jphn42

MEMBENTUK ENTREPRENEUR MUDA DIGITAL: PROGRAM PELATIHAN MANAJEMEN BISNIS DAN DIGITAL MARKETING UNTUK SISWA SMK CINERE
type: item
description: The rapid development of digital technology has significantly transformed economic activities, especially in entrepreneurship and business management. The younger generation, particularly vocational high school students, needs to be equipped with entrepreneurial competence, business management skills, and digital marketing abilities to face increasingly competitive challenges. However, many students still have limited understanding of how to start a business, manage finances, and utilize digital media for marketing purposes. Therefore, this community service activity aimed to develop young digital entrepreneurs through training in business management and digital marketing for students of SMK Cinere. The activity was carried out at SMK Darur Roja involving 66 students. The methods used included seminars, interactive training, business simulations, group discussions, question and answer sessions, and evaluation through pre-test and post-test. The training materials covered entrepreneurial mindset, business opportunity analysis, basic financial management, branding strategies, social media marketing, marketplace utilization, and customer service management. The results showed a significant increase in students’ understanding of entrepreneurship by 34%, business management by 31%, and digital marketing skills by 37%. Students also became more confident in creating business ideas and utilizing technology as a source of income. In conclusion, this program successfully improved students’ entrepreneurial readiness and encouraged them to become adaptive, innovative, and competitive young entrepreneurs in the digital era. Continuous collaboration between schools and universities is needed to sustain similar programs in the future.
subject: Articles
  topic: section
subject: digital entrepreneur, business management, digital marketing, vocational students, entrepreneurship
  topic: keywords
creator: Thimothy Henokh Parasian
creator: Fabiola Raeng
creator: Liyani Liyani
creator: Fahmi Susanti
rights: Copyright (c) 2026 Thimothy Henokh Parasian, Fabiola Raeng, Liyani, Fahmi Susanti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-04-30
publication date: 2026-04-30
starting page: 500
ending page: 507
doi: 10.58174/qbnrvk67

PENGUATAN KEWIRAUSAHAAN DIGITAL, MANAJEMEN DIRI, DAN PERENCANAAN KARIER UNTUK MENYIAPKAN LULUSAN SMK DARUR ROJA YANG BERDAYA SAING
type: item
description: The development of digital technology has significantly transformed various aspects of life, especially in education, employment, and entrepreneurship. The digital economy era requires young generations, particularly vocational high school students, to possess technical competence, interpersonal skills, entrepreneurial spirit, self-management abilities, and proper career planning. However, based on initial observations at SMK Darur Roja, several problems were identified, such as low self-awareness, lack of work readiness, weak time management, and limited motivation to utilize digital business opportunities. Therefore, this community service program aimed to foster digital entrepreneurship, improve self-management skills, and build students’ awareness of career planning as preparation for digital economic challenges. The implementation methods included educational seminars, interactive training, group discussions, self-development simulations, and assistance in preparing simple career plans. Materials covered entrepreneurship in the digital era, self-development strategies, time management, courage to seize opportunities, internship readiness, workplace ethics, and the use of digital media as business tools. Participants consisted of 66 grade XI students. The results showed an increase in students’ understanding of digital entrepreneurship by 86%, self-management skills by 81%, and career planning motivation by 84%. Students also became more confident in determining their future goals and understanding digital business opportunities. In conclusion, the internalization of entrepreneurial values combined with self-management and career planning training was effective in preparing vocational students to face digital economic challenges. Similar programs should be continuously implemented through collaboration between schools, universities, and industries.
subject: Articles
  topic: section
subject: digital entrepreneurship, self-management, career planning, vocational students, digital economy
  topic: keywords
creator: Sakarias Jesan
creator: Indah Wulandari
creator: Desi Wulandari
creator: Fahmi Susanti
rights: Copyright (c) 2026 Sakarias Jesan, Indah Wulandari, Desi Wulandari, Fahmi Susanti https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-04-30
publication date: 2026-04-30
starting page: 491
ending page: 499
doi: 10.58174/jsn6ph83

LITERASI KEUANGAN DAN DIGITAL MARKETING SEBAGAI PENGGERAK MINAT WIRAUSAHA: PENGABDIAN MASYARAKAT PADA PELAJAR SMK DI YAYASAN PEMBANGUNAN MASYARAKAT SEJAHTERA TANGERANG SELATAN
type: item
description: Human The low entrepreneurial interest among vocational high school students poses a challenge in the digital era, which is full of business opportunities. Limited understanding of financial literacy and digital marketing causes most students to be more oriented as job seekers rather than job creators. This community service activity aims to enhance students' understanding and skills in financial literacy and digital marketing to encourage entrepreneurial interest in the digital era. The implementation method includes material presentations, interactive discussions, and evaluation through pre-test and post-test involving 25 participants from Yayasan Pembangunan Masyarakat Sejahtera (YPMS) South Tangerang. The results show a significant increase in students' understanding of business financial management and utilization of digital platforms for marketing. Activity evaluation obtained an average score of 4.46 with an excellent category, indicating that this program is effective in increasing entrepreneurial knowledge and motivation. In conclusion, financial literacy and digital marketing education have proven to play an important role in fostering the entrepreneurial spirit of vocational students and equipping them with practical skills relevant to starting independent businesses in the digital era
subject: Articles
  topic: section
subject: Literasi Keuangan, Digital Marketing, Minat Wirausaha, Pelajar SMK, Pengabdian Masyarakat
  topic: keywords
creator: Muhamad Arif Sholikhin
creator: Rhegga Aji Mardiansah
rights: Copyright (c) 2026 Muhamad Arif Sholikhin, Rhegga Aji Mardiansah (Author) https://creativecommons.org/licenses/by-nc-sa/4.0
date: 2026-04-30
publication date: 2026-04-30
starting page: 481
ending page: 490
doi: 10.58174/3nbdrc57